Lead with Courage
& Purpose

A stylized lion's head logo in bright colors, including green, pink, blue, and black outlines. Symbolizes one part of the Grow Yourself Framework: Lead With Courage and Purpose.
A stylized lion's head logo in bright colors, including green, pink, blue, and black outlines. Symbolizes one part of the Grow Yourself Framework: Lead With Courage and Purpose.
  • Most of us live on autopilot — reacting, pleasing, proving, avoiding discomfort.

    Courage starts when we move from “I should…” to “I choose…” aligned with our values, and purpose not others’ expectations.

    • “I should be strong.” → “I choose honesty over perfection.”

    • “I should avoid conflict.” → “I choose clarity over comfort.”

    • “I should have it all together.” → “I choose courage over pretending.”

    Where in your life are you living someone else’s script?

    This isn’t about becoming a different person. It’s about becoming the person you already are - when fear, pressure, and old scripts aren’t driving.

  • Meaningful change requires knowing what matters and acting on it - especially when feeling uncomfortable.

    Courage is care in action: telling truth kindly, setting boundaries respectfully, creating clarity instead of confusion. It isn't always loud, but it always creates psychological safety for families, teams, and yourself.

    Purpose gives courage direction. Without it, courage might be random bravery. Purpose channels your bravery toward your unique contribution that serves others while honoring your values.

    Courage + Purpose: Together, they create sustainable impact. Courage without purpose risks burnout; purpose without courage remains just an idea. When combined, they form the foundation for leadership that's both authentic and effective - at home and at work.

  • You've come to the right place if you recognize yourself in these statements:

    • I know what matters, but struggle to act accordingly.

    • I avoid difficult conversations even when they're necessary.

    • I try to keep everyone happy at my own expense.

    • I react to pressure rather than respond with intention.

    • I'm exhausted by the gap between who I am and how I act.

    These patterns don't just limit your impact at work—they follow you home. The courage and purpose that transform your leadership in professional settings are the exact same qualities that strengthen your most important personal relationships.


  • Through these targeted tools and exercises, you'll develop the skills to:

    • Discover your sustainable purpose where your superpowers create meaningful impact in a way that energizes you.

    • Navigate difficult decisions with clarity and confidence, even when facing pressure or competing priorities.

    • Build daily courage habits through specific phrases and practices for setting boundaries, giving feedback, and having important conversations.

    These capabilities work together to create leadership that's both purposeful and courageous at work and at home.

Illustration of a person crossing a rope bridge between two cliffs with a sunset in the background. Symbolizes one part of the Grow Others Framework: Point to the Destination.
Bright, colorful cartoon arrow pointing upward with decorative elements surrounding it. Symbolizes one part of the Grow Others Framework: Point to the Destination @Coulda Woulda
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THE M I N D S E T SHIFT

Comfort

I avoid the converstation.

I don’t want to stand out.

I will wait until it feels easier.

I hope this goes away.

I made a mistake - hopefully no one noticed.

V S.

Courage

I will start it kindly.

I choose truth over approval.

I will do it now even when it feels hard.

I choose to face it.

I was wrong and here’s how I’ll make it right.

Purpose is Built, Not Found

A computer displaying mountain graphics, a book with a colorful compass on the cover, and a laptop in the background. Symbolizes one part of the Grow Others Framework: Point to the Destination @Coulda Woulda

We are taught to treat purpose like a treasure hunt, like something we are supposed to discover. I believe that real purpose isn’t discovered. Purpose is built in the small moments where your values, strengths, joy, and care for others meet action. And the beauty of this thinking: It is much more attainable, you can start now and it leads to more fullfilled life.

This exercise helps you find your daily purpose - not the life-defining, but life-fueling. It is:

  • energizing, not exhausting

  • grounded in your values

  • aligned with who you already are

  • lived in behaviors, not ideas

Let’s make purpose doable, humane, and sustainable.

Start to Build Your Purpose

Finding Courage When Decisions Matter

Purpose under Pressure

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Purpose under Pressure *

Ever found yourself knowing what matters most, but still struggling to choose accordingly?

Even the clearest purpose can blur under pressure, when facing pushback, wrestling with competing priorities, or feeling the squeeze between short-term demands and long-term impact. The research is showing: 85% of leaders can articulate their purpose, but only 35% consistently let it guide their decisions. A courage gap, not a knowledge gap.

This framework transforms your purpose from a statement into a decision-making compass that works even when winds of convenience, expectation, or fear blow strong. Because the most powerful purpose the one you have the courage to live through decisions that matter.

Start Your Purpose Decision Framework
A colorful chart titled '7-Days Courage Challenge' outlines daily tasks for each day of the week, including Monday to Sunday, with specific prompts and actions for building courage and feedback. Used in one part of the Grow Yourself Framework.

Practice Courage

Courage is a daily practice, not a heroic event.

For seven days, I challenge you to trade your armor for integrity and take small, intentional actions that let you feel what it means to lead and live with courage and purpose.

One action. One sentence. One step at a time.

Download the 7-Day Challenge
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BACK: Grounded Confidence
& Vulnerability

The Most Dangerous Driver… What happens when fear takes the wheel?

Ground Yourself
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Symbolizes one part of the Grow Yourself Framework: Stay Calm under Pressure @Coulda Woulda

NEXT: Stay Calm Under Pressure

Find out how to reset in 90 seconds and how to turn threat into challenge.

Prepare for Pressure